Concept, Character Creation, Graphic Design, Animation Design, Website UI Design, Logo Design.
Our team was tasked with NFT character creation for our tech client. The market positioning stems from Japanese kawaii-cuteness, with a hint of retro-cool, and showcases a dreamy ice-cream pastel vivid palette to create desire and to be coveted.
A suite of 200+ unique attributes was custom-drawn, conceiving various personalities and unique characteristics with on-trend accessories and whimsical backgrounds to originate endless combinations of special features from The Naughty DJ, The Cool Skater-Boi, The Curious Punk, The Nerdy Explorer…etc. Complementing the NFT brand identity is a logo that depicts its gaming environment's whimsical and playful nature. To complete and bring the whole NFT gaming universe to life, we conceived illustrations for its website and extended our design principles further to its UI website design.
The client was thrilled with the unique characters and further commissioned more NFTs creations. This time, to reference the resurging trend of retro 80's pixel style - all work in progress and watch this space!